In the entertainment circle, people more or less have some negative news to the public, they will leave a bad impression. As you know, there is no perfect person.
I think a perfect sponsor should have three characteristics
the first one is higher education level
It's decide what a kind of person will be .
the second one is good impression
It's very important to them. It depends on whether it is more likely to be accepted by the public
the last one is good social circle
You know the good social circle can bring a lot of business opportunities to the company so all of three parts are very important.
participate vi.参加某事;分享某事vt. 得到或接受某部分东西
endorsement n.背书;认可;担保
ancestry n.血统;<集合词>祖先;世家,名门;[生]系谱
biological adj.生物的;生物学的;与生物学相关的;有血亲关系的 n.[药]生物制品,生物制剂
influence n.影响;势力;有影响的人(或事物);[占星学]星力 vt.影响;感染;支配;对…起作用